ViB Appointments
Meet buyers who've opted in to meet you
Schedule appointments that actually convert into opportunities
Target clear segments
Find your ideal customer in our segmented network. Target by job titles, job level, geography, company size, revenue, industries, technologies, or even ABM list.
Attract real interest
Pay per lead
We know not all respondents make it for the call, so we’ll lower your risk and only count successful meetings held, for a full price assurance.
Get cost savings
Lower your CPL with rates 2x less than standard providers, plus choose to add expanded targeting for 50% of the cost of targeted appointments.
See outstanding results like our happy customers
$1.2 Million in new pipeline
10X ROI per closed opportunity generated
60% conversion from lead to opportunity
20% bigger opportunity size than other sources
We promote your solution, but your buyers take the first step
STEP 1 We promote your request
Our team builds a community page that highlights the problems your solution solves. We’ll actively promote it to community members who match your unique targeting criteria.
STEP 2 We make the winning match
STEP 3 Understand your results
We’re converting at pretty close to 50% of leads turning into opportunities. And that’s way beyond any of the other lead generation sources we’ve been using. And on a cost per pipe efficiency basis, it’s well beyond our expectations.
Think it through with our one-page datasheet
Access expert support and resources
Access expert support and resources
Learn more about B2B appointment setting
B2B appointment setting is the process of scheduling sales meetings between prospects and sales representatives. The process involves various activities like cold calling, cold emailing, lead qualification, and nurturing, where B2B appointment setting companies contact potential clients, verify their suitability, and convince them to meet with the client’s sales team.
The aim of outsourcing appointment setting to B2B appointment setting companies and specialized reps is to speed up the initial stages of the sales process. Generating sales leads is a lengthy process that could take weeks of prospecting, qualifying and nurturing, especially for the high-tech industry and large deals.
Traditional B2B appointment setting services typically find contact data through a variety of sources. They include company directories, business databases, trade shows, industry events, social media, and referrals. They may also purchase or rent targeted lead lists from B2B data providers and third-party vendors. With the contact data in hand, reps will then use cold outreach methods to manually deduce if the prospects are good fits and set up appointments.
On the flipside, ViB’s community-based approach taps into a network of millions of high-tech professionals to source qualified and targeted prospects. ViB promotes each client’s solution on the community portal, and members of this community voluntarily opt-in to meet with a company. Because members self-qualify without any hard-selling or pitching, they typically express greater interest in each solution, resulting in a higher chance of conversion.
A outsourced sales development representative (SDR), sometimes called a business development representative (BDR), are the ones who deliver the B2B appointment setting service. During the process, SDRs need to effectively pitch the brand and solution to the prospect and manually qualify them – which poses room for error.
Consider an outsourced SDR carefully, as they are challenging to onboard for clients in the high-technology industry. It requires weeks of training to ensure that the SDRs learn about the niche tech solutions, and relay the technical details and brand accurately. This process can be time-consuming and resource-intensive, increasing the risk of meeting with prospects who may have a different impression of the solution and brand.
Common issues include:
- SDRs facing challenges in understanding niche tech solutions and relaying technical details
- SDRs misrepresenting the client’s brand
- SDRs providing leads that do not align with your targeting criteria or buyer personas
- Time lag to onboard and train SDRs
- SDRs typically use a pay-per-service pricing model
ViB Appointments leverages its community of millions of high-tech professionals. With the service managed on the portal, clients stay in control of the message and targeting. The approach eliminates the need for training an SDR to learn about your product, so you can get your program up and running in days instead of months. Additionally, ViB offers a pay-per-completed meeting pricing model, which lowers your risk and assures that you only pay for successful meetings held.
ViB’s pricing model is pay-per-completed meeting, meaning that customers only pay for completed appointments, with no risk of being charged for unsuccessful meetings. ViB lowers the risk for its customers by only counting successful meetings held, providing a full price assurance.
- What product/service features best resonate with my prospect?
- How can the sales call be improved?
- What are the biggest hurdles to overcome to close the deal?
- What next step best suits the prospect’s pace and interest?
- Does the prospect have budget for my product/ service?
Instead of leaving reps to rely on guesswork for post-call follow-ups, ViB acts as a neutral third-party, and surveys prospects who’ve attended the meeting. We collect primary data to help close the feedback loop, providing accurate insights to improve processes and increase the chance of winning the client.
