On-Demand Webinar
A Fireside Chat: Branding That Sells in the B2B Tech Jungle
Catch the replay
Just like how an immersive book hooks a reader to keep flipping, a compelling brand story can breeze a prospect through the funnel. Yet, most B2B tech brands get lost in today’s competitive jungle with a story that doesn’t connect.
Today, a great brand narrative can’t just be a modern logo with a streamlined color palette and a conversational voice. How instead should B2B tech companies build their persuasive brand core, positioning, and persona?
Enjoy this replay of our deep dive fireside chat on brand storytelling. Listen in as these industry experts share insights that will save you hours of google searches and set you on the right path quicker.
Our speakers
Rachel Pepple
Head of Marketing
Carbon Direct
Mallory Busch
Sr. Product Marketing Manager
dbt Labs
Katie DeMatteis
Content Marketing Manager
Okta
