Using conversation intelligence tools to mine customer and prospect calls is invaluable not only for sellers but for marketers as well. From successfully launching products, to nailing positioning & messaging, and amplifying the voice of the customer—conversation intelligence adds critical actionable insights directly from the people who should be impacting your decisions, your customers, and prospects 

During this informational webinar with VIB and ZoomInfo you’ll learn: 

• Extract market insight like shifting market dynamics and competitive insight from your calls 
• Gain insights into what customers & prospects care about to craft effective messaging
• Evaluate if your sales team is using your content and know if the pitch is working 

Speakers:

• Sophie Cheng: Senior Director of Product Marketing at ZoomInfo
• Jen Sartor: Senior Director of Product Marketing at ZoomInfo